BB Girls (Formerly Brave Girls) Face Shocking Drop In Album Sales
By kpoppo on
BB Girls: A Rollercoaster Journey in K-Pop
BB Girls, formerly known as Brave Girls, have had one of the craziest careers in K-Pop. Their journey has seen the members go through several highs and lows. Most recently, fans and industry watchers were left astounded as BB Girls faced an alarming drop in their album sales, a significant contrast to their previous achievements.
In the aftermath of the viral sensation "Rollin'," Brave Girls released their mini album Summer Queen, which impressively garnered 60,940 first-week sales on Hanteo.
Their subsequent release, the repackage titled After We Ride, still fared decently with 11,333 first-week sales. Then the group's 6th mini album, Thank You, further boosted the spirits with 32,644 first-week sales.
However, their most recent comeback, ONE MORE TIME under their new brand, BB Girls, saw a shocking drop to 6,110 first-week sales.
The Impact of Rebranding
There are several speculations surrounding the unexpected decline. One of the leading theories behind the drop in sales is the group's recent rebranding. Changing a group's name is always a risk, as it can potentially alienate loyal fans and create confusion in the market.
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